AQA Business Studies for A2: Revision Guide, 2nd Edition

Summary:
AQA Business Studies for A2: Revision Guide has been written for AQA exam success. More than just an aide to memory, it picks out the key knowledge that you need to know for the A2 examinations, shows how you apply your knowledge to the business context, and then demonstrates how this can be developed into an evaluation.

Numerous practice questions written to AQA A2 standard are included, and all have answers in the back to help you revise by yourself or with friends.

Features of the book include:

• Edited by a respected and bestselling business studies author and former chief examiner who perfectly understands the exam requirements
• Covers application as well as knowledge, so students can gain the top grades
• Now published in full colour
• Focused on, and structured around, the AQA specification

Table of Contents:
Corporate objectives and strategies
1 Corporate objectives and strategies
2 Corporate aims, mission and culture
3 Functional objectives and strategy
4 Responsibilities to stakeholders and society
Advanced accounting and finance
5 Financial objectives and constraints
6 Income statements
7 Balance sheets
8 Accounting ratios
9 Limitations of accounts
10 Financial strategies and accounts
11 Investment appraisal
Advanced marketing
12 Understanding marketing objectives
13 Analysing markets
14 Measuring and forecasting trends
15 Selecting marketing strategies
16 Developing and implementing marketing plans
Advanced people in organisations
17 Key AS people issues
18 Understanding HR objectives and strategies
19 Developing and implementing workforce plans
20 Competitive organisational structures
21 Flexibility and insecurity
22 Employee relations
23 Integrated people in organisations
Advanced operations management
24 Key AS issues in operations
25 Understanding operational objectives
26 Operational strategies: economies and diseconomies; optimum resource mix
27 Research and development and innovation
28 Industrial and international location
29 Planning operations (including CPA)
30 Continuous improvement
31 Integrated operations management
Advanced external influences
32 Introduction to external influences
33 Impact on firms of economic variables
34 Developments in the world economy: globalisation and development
35 Impact of government economic policy
36 Government policies affecting business
37 How firms respond to potential and actual changes
38 Business ethics
39 Business and the environment
40 Business and the technological environment
41 Impact of competitive and market structure
42 Internal and external growth: takeovers and mergers
43 Integrated external issues (including PEST)
Managing change
44 Causes of and planning for change
45 Organisational culture
46 Making strategic decisions
47 Implementing and managing change
Answers
Revision Checklists
Index

About the Author(s):
Ian Marcousé is a former Chief Examiner for Business Studies for a major awarding body and is an experienced teacher. He is Founding Editor of Business Review magazine and his previous books include The Complete A-Z Business Studies Handbook, AQA Business Studies for AS, and Business Studies for A Level.

Naomi Birchall is a teacher and author and an examiner who now works as a full time writer and educational consultant. She writes regularly for Business Review magazine.

Claire Marcousé is an experienced teacher and author. She teaches Business and Economics at Bellerby's College, Greenwich.

Readership:
A level Business teachers, particularly those following the AQA specification

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