Be A Great Entrepreneur: Teach Yourself

Summary:

Is this the right book for me?

There is no hotter topic than entrepreneurship in today's world of business and this is the perfect guide for anyone wanting to develop their entrepreneurial skills and fulfil their business potential. Containing lots of practical advice, it also features interviews with successful entrpreneurs who have a wealth of experience to share. Coverage includes the different types of entrepreneurial opportunity out there, how to maintain passion, persistence and personal drive and how to outskill your competitors. There is also a final chapter on how to maximise the value of your business for selling, should you decide to move on to other challenges or to retire. Written by a leading expert on entrepreneurship, this is a must-have for anyone looking to be the next Alan Sugar!


Be a Great Entrepreneur includes:

• Written by an established writer with wide experience as a consultant to entrepreneurial individuals and companies
• Written in a clear, practical and positive style to start the reader on the road to entrepreneurial success
• Includes interviews with successful, motivational entrepreneurs, giving insider knowledge and a wealth of ideas

Table of Contents:
Chapter 1: What if Your Entrepreneurial Dream Happened? What is an entrepreneur? Who wants to be an entrepreneur? Who will benefit from this book? Interview: Austin Reynolds Read and grow rich.
Chapter 2: Types of Entrepreneur. How do you get started? What are the key qualities of an entrepreneur?What does it take to become a better entrepreneur? The qualities needed. S.M.I.L.E. your way to success. Systems Entrepreneurs. Money Entrepreneurs. I
Chapter 3: Types of Entrepreneur Opportunity. Street S.M.A.R.T.S.: Self Employment; Multi Level Marketing; Acquire A Business; Royalty; Turn Key Operations; Start Up. Choices.
Chapter 4: Seeing Opportunities. What shall I do? Confusion to clarity. Acting on Inspiration. The opportunist.Interview: Kevin Uphill.Your lucky day: Failure and other opportunities.Entreployee.Why do you want to be a very successful entrepreneur?
Chapter 5: Maintaining Passion, Persistence and Personal Power? Feeling fantastic. When the going gets tough you have got to get tougher.The positive benefits of negative thinking.Rollercoaster to rocket.Ambition to action.Donkey derby. Interview: Sensei
Chapter 6: Going To Plan? Types of company. Thinking about the future.Business plan or loan application? The magic formula is S - C = P. Golden rules. On target for success. Interview: Paul Nuth. Money as a goal. Threats. If you could go back five years.
Chapter 7: Street Strategies and Tested Techniques. Frequently asked questions. Interviews.
Chapter 8: How Better Knowledge Can Make You a Better Entrepreneur. Quality advice that is value for money. What knowledge do you require to be a successful entrepreneur? Knowledge of the law. Knowledge of money.
Chapter 9: Better skills than your competitors. Skills from other aspects of your life. Skills at managing time. Skills at getting the best out of everything. Skills of developing good habits. Skills with information management. Skills at managing capital
Chapter 10: The happy entrepreneur.What makes a happy entrepreneur? Those at home.Fit and a fortune.My baby.Don’t risk your retirement.The path with a heart. Risk taking culture.Making the world a better place.Positive environment:the quick tick test.
Chapter 11: Going For It!!!!Focus. The success decision. Motivation. Customer focus. Sales channels.Free resources around you. What stops you going for it? Pricing. One thing at a time. Networking. Know what you are up against?
Chapter 12: Letting the Genie out of the Lamp. Going forward. Mind the gap. Innovate to prosper. Name awareness.Cash counts. Customer Service. Case study: The entrepreneur life of Joe Freedom. Another bite at the cherry. As the future unfolds.
Chapter 13: Escaping the Rat Race. The Velvet padded cell. Credit Card Countdown. Smooth Transitions. I have this idea…Interview:Raj Malhotra.Employee to Entrepreneur Mindset. Like a duck to water. Ebay a good start.Bridging the Gap.Customers as Venture C
Chapter 14: Exit Routes, Selling Your Business.Buying at a Discount.Adding instant value.Adding gradual value. Brand building. Selling for a Premium. What now?
Biographies of Entrepreneurs.
Websites of Entrepreneur Interest
Glossary

About the Author(s):
Alex McMillan is a  freelance consultant, trainer and mentor to entrepreneurs. He is also founder of Club Entrepreneur, a community for people passionate about running their own business.

Readership:
Anyone in business who is interested in fulfilling their potential as an entrepreneur