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Business
Hodder Education is proud to announce the 2010 arrival of the first business textbook series to focus solely and concisely on first and second year undergraduate business modules. These accessible core business titles cover everything business undergraduates need to know about a specific module.
LECTURERS, don't forget you can order
INSPECTION COPIES of all our business titles
John Brinkman, Ilve Navarro, Donna Harper
ISBN:
9780340942079
ISBN-10: 034094207X
Published:
30/04/2010
£19.99
• A key title in a NEW business series to focus solely and concisely on undergraduate first and second year business modules
• This student-friendly book divides the subject into the internal and external environment and, where relevant, discusses the interface between the two
Margaret Inman,Nuala OSullivan,Adrian Murton
ISBN: 9781444111866
Published: 30/04/2010
£19.99
• Offers Strict coverage of key knowledge, concepts and ideas, allowing students to find what they want quickly
• Case studies, exercises and seminar ideas are woven into the text to help undergraduates learn more easily
Parminder Johal,Beverly Vickerstaff,Eileen McAuliffe
ISBN: 9781444112108
Published: 30/04/2010
£19.99
• Encourages good practice, such as complete referencing and suggested wider reading, to help undergraduates get the best results
• Unbeatable on price – students will more easily afford this module-specific textbook compared to traditional heavyweights